Q: Do you have plans to replace BHT with something more natural, like Vitamin E?
A: The FDA has determined that BHT is a safe preservative for use in foods, including cereals. We only use the smallest amounts of BHT necessary, primarily in the cereal package liner, to help preserve the flavor and freshness, which we know is important to our consumers.
However, we are always listening to the needs of our consumers and know some people are looking for options without BHT. We’ve been actively testing a number of natural alternatives to ensure the same flavor and freshness.
We do offer choices for those looking to avoid BHT, including our entire line of Kashi® cereals, Kellogg’s Corn Flakes®, All-Bran Original®, Crispix®, Kellogg’s Raisin Bran® Original and Special K® Red Berries.
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