These breakfast-inspired Kellogg’s Frosted Flakes® bars are made with real Kellogg’s Frosted Flakes® cereal pieces and are equal to a half serving of that cereal (by weight) to deliver the delicious and beloved flavors in every bite. Portable and easy to eat, Kellogg’s Frosted Flakes® Cereal Bars bring their trusted taste in a convenient grab-and-go snack format to help parents fuel their active kids and spark young imaginations throughout the day.