Kellogg India Privacy Policy (“Policy”)

This Policy deals with how Kellogg India (“Kellogg” or “We”) collects, handles and stores privacy relevant and other information. The access to any of the websites of Kellogg (“Website”), howsoever accessed, and the use of any of the features, applications and/or downloads offered by the Website, including access to any content on the Website, is subject to and is governed by the terms of this Policy. We provide a variety of content through the Website which includes product information, recipes, surveys, advertisements, promotions and contests, as well as information mandated by applicable laws and regulations. Your use of the Website signifies that you (a) are legally competent to visit the Website; and (b) expressly agree with all terms of this Policy. Please do not use the Website if you disagree with any part of this Policy.

  1. 1. How & what information is collected.

    We may collect personal information and/or sensitive personal data/information (“Information”) about you, which may include your name, postal address, telephone number, e-mail address, when you choose to provide it to us. You may provide Information when you create an account on the Website, use any of the content of the Website, sign up for receiving communications from Kellogg, participate in a survey, contact customer care or otherwise interact with Kellogg through the Website or otherwise. Our Website visitors can review our Website and participate in some features without disclosing any Information.  We may request feedback from those who visit the Website in the form of surveys, questionnaires or our feedback forms on customer preferences and reaction to Kellogg products, including demographic information, like age, gender, height, weight, lifestyle, preferences, interests and favorites, to help Kellogg serve you better. In many cases, you may have the opportunity to send the Website content or information to a friend. In these "refer-a-friend" cases, your friend's contact details will be used to deliver the message. You are also at liberty to choose to not provide the Information sought by Kellogg.  Where provided by law, you may request for updating/modifying any Information or revoking your consent (as applicable) by sending an email to

  2. 2. Use of Information.

    Information shared with/collected by Kellogg will be used for the purpose for which it was provided and for improving Kellogg’s marketing and promotional efforts, improving/developing our products and services, better understanding customer interests and preferences, providing you with information relating to Kellogg products and services, improving the content and layout of the Website, conducting contests and tracking which parts of the Website are of interest to you and statistically analyze user behavior. Your Information will be used by Kellogg for other legal purposes, which may include, but not limited to, responding to your requests/concerns/complaints/communications, processing your transactions. Kellogg may share your Information with its subsidiaries or affiliated entities ("Affiliated Entities") who shall always receive and handle the Information as per their privacy policy. We may also use your Information for internal business purposes, such as optimizing Website experiences and analyzing and managing our businesses. We may also collect certain other information automatically, which includes IP addresses, browser types, referring websites, and access times, when you visit the Website. This information is not personally identifiable, but provides important information on the number of visitors to the Website, and what areas or features they like best. This information may also be used for research purposes and for developing product and marketing strategies, however, no identifiable elements of your Information shall be disclosed. We may enhance or merge Information that you provide with data obtained from third parties, at all times maintaining anonymity of your Information. We may use both personal and non-personal information, individually or combined together (wherever possible in an anonymized form) and share the same with trusted partners, who are obliged to use the Information only for the purposes of providing agreed services to Kellogg in accordance with applicable laws. Information provided by you may be retained for such period so as to satisfy the applicable legal or regulatory requirements or to protect Kellogg’s interests whichever is later.

  3. 3. Prohibitions.

    By agreeing to this Policy, you agree not to host, display, upload, modify, publish, transmit, update or share any information that (a) belongs to another person and to which you do not have any right to (b) is grossly harmful, harassing, blasphemous defamatory, obscene, pornographic, pedophilic, libelous, invasive of another's privacy, hateful, or racially, ethnically objectionable, disparaging, relating or encouraging money laundering or gambling, or otherwise unlawful in any manner whatever (c) harms minors in any way (d) infringes any patent, trademark, copyright or other proprietary rights (e) violates any law for the time being in force (f) deceives or misleads the addressee about the origin of such messages or communicates any information which is grossly offensive or menacing in nature (g) impersonate another person (h) contains software viruses or any other computer code, files or programs designed to interrupt, destroy or limit the functionality of any computer resource (i) threatens the unity, integrity, defense, security or sovereignty of India, friendly relations with foreign states, or public order or causes incitement to the commission of any cognizable offence or prevents investigation of any offence or is insulting any other nation. We request that no personally identifiable information relating to children be provided.

  4. 4. Use of Cookies or Other Technologies.

    The Website often requires the use of encrypted or non-encrypted cookies. Cookies are data that a web server transfers to an individual's computer for recordkeeping purposes. Cookies are an industry standard used by most websites and help facilitate users' ongoing access to and use of a particular website, for example by providing information used to deliver content specific to your interests and for other purposes, such as security and other account administrative functions, and which may track personal identifying information. Cookies do not cause damage to your computer systems or files, and only the website that transferred a particular cookie to you can read, modify or delete such cookie. If you do not want information collected through the use of cookies, there are simple procedures in most browsers that allow you to delete existing cookies, to automatically decline cookies or to be given the choice of declining or accepting the transfer of particular cookies to your computer. Please refer to your browser instructions or help screen to learn more about these functions. You should note, however, that declining cookies may make it difficult or impossible for you to use portions of the Website. As part of the log-in process, the Website may use persistent cookies when you give Kellogg permission to do so. Persistent cookies are cookies stored on your computer. They allow Kellogg, with your permission, to remember information about you, such as your log-in information, so that Kellogg may enhance your experience the next time you visit the Site. You must give your permission to allow this Website to set persistent cookies. You may opt-out of the use of persistent cookies at any time. We may also use flash cookies, also known as "local shared objects," on Website during the log-in process. Flash cookies are small files similar to browser cookies and are used to remember the Website’s settings in order to personalize the look and feel of the Website. Flash cookies only collect data in the aggregate. This Site’s log-in process also may use session cookies, if you choose to register with this Site. Session cookies enable the Website to recognize your log-on credentials, and enhance your browsing of the Website. Some uses of cookies in connection with the Website may be under the control of unaffiliated entities that Kellogg retains for the management of certain programs and fulfillment of specific visitor/customer requests. We require these entities to confine their use of cookies to the uses permitted by this Policy, but Kellogg cannot be responsible for third party uses of cookies. The Website may use "pixel tags", "web beacons", "clear GIFs" or similar means (collectively, "Pixel Tags") to compile aggregate statistics about Website usage and response rates. Pixel Tags allow Kellogg to count users who have visited certain pages of the Website, to deliver advertisements for goods and services that may be of interest to you and to help determine the effectiveness of promotional or advertising campaigns. When used in HTML-formatted email messages, Pixel Tags can tell the sender whether and when the email has been opened.

  5. 5. Security Measures.

    Kellogg uses reasonable efforts to make sure all Information received from our online visitors is secure from unauthorized access and use. Kellogg also requires its service providers to maintain the confidentiality of the Information.

  6. 6. Links to and from Other Sites.

    The Websites may contain links to other sites. We make every effort only to link to websites that share our high standards of decency, fairness, and integrity. We try our best to ensure that these links are safe for children, but the privacy and data collection practices on any linked websites are entirely separate from Kellogg and are not covered by this Policy. Kellogg shall not be responsible for any failure on the part of any linked websites to comply with any privacy policy posted on the website, or any contractual or other legal obligations to which the operators of such website may be subject. In addition, other websites, which may contain material not consistent with Kellogg corporate policies, may also link to the Kellogg websites without Kellogg's knowledge or consent. Kellogg has no responsibility for the content, policies or actions of these websites.

  7. 7. Updates to this Privacy Policy.

    Kellogg reserves the right to update, revise, modify and supplement this Policy and any disclosures and disclaimers at any time without notice. We may also change the information, features, products, policies, or promotions at this Site at any time without notice. Changes to this Policy will be posted on the Website so please check our Policy periodically for changes. Your continued use of the Website following any of the changes to this Policy signifies your acceptance of these changes.

  8. 8. Legal Disclosure.

    Kellogg may disclose information about you and your use of the Website and the Kellogg's services if Kellogg believes such disclosure is reasonably necessary in order to (a) comply with the law or legal process where a formal request has been made, such as from an administrative oversight agency, civil suit, subpoena, court order, or judicial or administrative proceeding, (b) protect or defend the rights or property of Kellogg or others (c) enforce the Kellogg's terms and conditions or this Policy, (d) respond to claims that the content(s) of a communication that violates the rights of another. Also, circumstances may arise where, for business reasons, Kellogg may decide to reorganize, or divest all or part of its business through sale, assignment, merger, or acquisition. In these circumstances, Information may be shared with the actual or prospective purchasers or assignees. In such an event, Kellogg shall provide notice of any material change to this Policy, or our services, in the manner described in the Updates section. If you receive an e-mail that solicits Information, do not respond to it without verifying the authenticity of the e-mail.

  9. 9. Demographic Information.

    We may also collect demographic data, such as your gender and postcode, when you provide this information to us. Demographic data may be used to tailor your Website experience, such as showing you content including special events and advertising that you might be interested in, and displaying the content according to your postcode. On occasion, aggregate information that does not identify any particular user may be compiled and shared with Affiliated Entities.

  10. 10. Passive Collection of Non-Personal Information.

    Kellogg also collects "referrers" information, IP addresses and various environmental variables. A "referrer" is information the web browser passes along to our web servers that references the URL from which you came.  The "IP address" is a number used by computers on the network to identify your computer so that data can be transmitted to you.  "Environmental variables" include, among other things, the domain from which you access the Internet, the time you access the Website, type of web browsers and operating system or platform used, the Internet address of the website you left to visit the Website, the names of the pages you visit while at the Website and the Internet address of the website you then visit. This information is collected for Kellogg’s internal use such as to enhance website security, to detect broad demographic trends, to assist Kellogg in providing content tailored to your interests and to otherwise enhance your Website experience. This information may also be shared with third parties on an aggregate and non-personally identifiable basis. We may use both personally identifiable information and non-personally identifiable information, individually or together, to improve our marketing and promotional efforts, improve our products and services, better understand customer interests and preferences, and /or provide you relevant information.  We may enhance or merge personally identifiable information that you provide with data obtained from third parties.

  11. 11. Disclosure of Information to Third Parties.

    Kellogg may share personally identifiable Information, including Information that you provide with third parties as described below. (A) Affiliated Entities. We may share any Information, including personally identifiable information that you provide on the Website, with our Affiliated Entities to be used subject to the terms of this Policy. (B) Strategic Partners. From time to time we may enter into a special relationship with another company that is not owned by or affiliated with Kellogg to provide additional features on this Website. These special relationships may include business partners, sponsors and co-branded sites (referred to here as "co-branded pages"). Any Information, including personally identifiable information that you provide on one of these co-branded pages, may be shared with these third party partners. By participating in activities or providing your Information on these co-branded pages, you also consent to our providing your personally identifiable information to those third parties. Since these third parties will use your Information in accordance with their own privacy practices, you should check their websites for information regarding their privacy policies. (C). Service Providers. We may use third party service providers to help us operate our business and the Website or administer activities on our behalf, such as sending emails, order fulfillment and sweepstake administration. We may share your Information with these third parties for those limited purposes. (D)  Ad Networks. We may have relationships with third party service providers known as Ad Networks to serve ads on our behalf across the internet.  Using Cookies and Pixel Tags (also known as Web Beacons), Ad Networks collect anonymous information about your visits to our Website and other web sites in order to deliver advertisements that may be of particular interest to you. This process does not involve the collection of any personally identifiable information. We do not operate or control these sites, and are not responsible for these sites. (E) Other Disclosures. Personally identifiable Information of any individual user may be shared with other companies outside Kellogg (i) as permitted by law, (ii) in the event of a transfer of ownership, assets or a bankruptcy of Kellogg, (iii) where we determine that disclosure of specific information is necessary to comply with the request of a law enforcement or regulatory agency or other legal process, or (iv) to protect the interests or safety of Kellogg or other visitors to Website.

  12. 12. User Generated Content Functions.

    The Websites may enable users to submit their own content. Please remember that any information you disclose in connection with a submission becomes public information and you should exercise caution when deciding to disclose your personal, financial or other information in a submission. Kellogg cannot prevent such information from being used in a manner that may violate this Policy, the law or your personal privacy and safety and is not responsible for the results of such postings.

  13. 13. Governing Law.

    This Policy is governed by the laws of India, without regard to its choice of law provisions. Any dispute arising out of or in relation to this Policy is subject to exclusive jurisdiction of Courts in Mumbai, India.

  14. 14. Grievance.

    For any grievance arising from this Policy, please contact our Grievance Officer at In case of any unresolved concerns, you also have the right to file a complaint with the relevant data protection authority.